Fitness Trackers: Behavioural Change Device & Fashion Statement ?

This is what Mobi Health News had to say generally about health & fitness trackers in a summary they did after the CES show in January
Fitbit Colours

“The tracker itself — wearing it, checking it, showing it off to your friends, sharing the data on social media — is all part of what makes it work as a behavior change device. It’s physicality fuels an experience that people find motivating. People look down at their wrist and think “How much have I moved today?”

And..apparently a fashion statement…

“Similarly, fitness bands are starting to be seen as a fashion accessory, not in spite of their fitness functionality but because of it. In the 21st Century, it’s trendy to be techy, and people are proud that they’re taking steps to be more active.” 

What ever motivation we need that gets us to the gym is not such a bad thing
Read the article in Mobi Health News
 Check out 2 versions of the FitBit on this site the Flex  and the Force